The Original MakeUp Eraser was proudly featured as one of the best! We're honored to be included in InStyle's selection. With rigorous testing in their NYC lab and a trusted network of home testers, InStyle ensures they recommend only the very best products.
The Original MakeUp Eraser
Personal Care Product Manufacturing
San Ramon, California 990 followers
Erase ALL Makeup With JUST Water! 💕reusable, machine washable, lasts 3 to 5 years. 1 MUE = 3600 makeup wipes ♻
About us
#1 sustainable makeup remover in the world. Erase ALL Makeup With JUST Water! Erases waterproof mascara, eyeliner, foundation, lipstick, & more! Reusable & machine washable. 1 MakeUp Eraser is equal to 3600 makeup wipes. 8 GAME CHANGING BENEFITS ✔ antibacterial ✔ no chemicals ✔ less waste ✔ lasts 3 to 5 years ✔ machine washable ✔ great for sensitive skin ✔ face + lip exfoliator ✔ saves money Our Mission MakeUp Eraser is dedicated to creating the most sustainable makeup removal product in the world. By using only the most accessible resource available: WATER. We truly believe we can eliminate the 3rd most wasteful product in the world: WIPES. #nomorewipes 1.3 billion wipes are used daily ∙ 100 years for a makeup wipe to breakdown
- Website
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https://www.makeuperaser.com
External link for The Original MakeUp Eraser
- Industry
- Personal Care Product Manufacturing
- Company size
- 11-50 employees
- Headquarters
- San Ramon, California
- Type
- Partnership
- Founded
- 2013
Locations
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Primary
San Ramon, California 94583, US
Employees at The Original MakeUp Eraser
Updates
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Over 20 expert judges. 308 hopefuls. 7 winners. It's an incredible honor to be an Allure Magazine's Best of Beauty 2024: Breakthrough Winner for our Cooling Clouds Undereye Patches! Cooling Clouds Undereye Patches are patented, first-of-their-kind cloth patches that cool instantly using just water to activate them. They cool up to 30 degrees below body temperature to stimulate circulation and help reduce puffiness and dark circles under the eyes. Thank you Megan McIntyre for capturing the innovation team's efforts so well in the article. Your in-depth research on our product, including consultations with cosmetic chemists and dermatologists about the performance of our innovation, really speaks to the integrity of the Allure awards process and makes it an even greater honor to win this recognition. #Allure #BestofBeauty #Innovation #Breakthrough https://lnkd.in/gKFYfdnu
Our 2024 Breakthrough Winners Are Here—and More Innovative Than Ever Before
allure.com
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We are thrilled to join so many amazing beauty brands as one of SheFinds Media "Best New Beauty" products for 2024. Our 🍓 Strawberry Fields 🍓 collection has sold out TWICE since launching this year 🚀 , making it one of our best limited edition launches in the brand's history. Thanks to SheFinds for the recognition! #makeup #beautytools #beauty https://lnkd.in/ezqtcC3Z
The 100 Best New Beauty Launches Of 2024
https://www.shefinds.com
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Thanks to PureWow for featuring us in your 10 Best Under-Eye Patch Editors' Pick 2024! Our development team spent 20 months testing resusable under eye patch prototypes to help people reduce undereye puffiness without the waste of disposable patches or ingredients that could irritate the delicate undereye. Finally, we figured out how to bring our brand's proprietary "work with JUST water" magic to eye patches. It's a true honor to be recognized after all of the hard work to bring to a useful reusable solution to market! Thanks to Nordstrom for featuring Cooling Clouds to depuff beautiful eyes everywhere! https://lnkd.in/ek7PCJiP
The 10 Best Under-Eye Patches for Puffiness, Tested & Vetted
purewow.com
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"If you’re not yet familiar with the Original Makeup Eraser, consider this your cue to hop on the bandwagon." Thanks to Olivia Cigliano at WWD for the coverage of our latest launch, Limoncello! Don't you love it when a dermatologist recommended makeup removal feels like an Italian vacation? https://lnkd.in/etx_Mwwb
The Makeup Erasers I Swear By to Remove a Full Face of Foundation Just Dropped in the Cutest Set to Channel Your ‘Dolce Vita’ Lifestyle This Summer
https://wwd.com
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We're excited to share this #EarthMonth spotlight from CEW with fellow eco-conscious brands. Expanding on our decade-plus mission of eliminating wipes waste, we elevated our eco efforts with the launch of our new Recycled collection. This collection, available across all of our sizes of MakeUp Eraser, features 100% recycled fibers to remove plastic and textile waste from landfills. Plus, who doesn't love a Kelly Green splash of color in their beauty bag? Tremendous work by Lacy Kautzman Neena M. and Denae Vanden Heuvel (Jens) to bring this to life for our community! https://lnkd.in/gxZE4vJV
In honor of #EarthMonth, we’re sharing a lineup of launches that set a higher environmental standard for the beauty industry. From waterless sunscreen to solid shampoo, here are a few of the products making a positive impact. View the full list here - https://bit.ly/libn042324 #BeautyNews #ProductLaunch #BeautyLaunch
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