The Trade Desk reposted this
JLR North America U.S. CMO, Charlotte Blank, joins The Current Podcast to share how integrating the brand alongside popular shows like Succession and The Gentlemen has helped deliver its message of quiet luxury, how understanding human behavior and what motivates people to take action is at the core of marketing and that premium content can go a long way to building the kind of brand loyalty that marketers dream of. Listen: https://bit.ly/3PSXL0O #marketing #advertising #brandmarketing
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Assistant Manager @ iOPEX Technologies | Solution Marketing
1wGreat statement "We have so much of an opportunity to act and lead like scientists when we wear our hat as a marketing leader." - Charlotte Blank