Allison Carter’s Post

DSML trend: Google pulls AI ad after backlash from critics Recently Google's Olympics-themed advertisement for its Gemini AI product ignited controversy. The ad portrayed a young female runner whose father uses Gemini AI to help her write a letter to her idol, American track star Sydney McLaughlin-Levrone. The father's prompt to the AI was: "Help my daughter write a letter telling Sydney McLaughlin-Levrone how inspiring she is and be sure to mention that my daughter plans on breaking her world record ... one day (She says sorry, not sorry" This commercial faced significant backlash, with critics arguing that excessive use of generative AI tools could deprive children of valuable learning experiences. Many questioned why the child didn't write the letter herself or with her father's guidance. At the end Google decided to end the ad. That’s my take on it: “Once the genie is out of the bottle, you can't put it back in.” AI is here to stay. AI has become an integral part of our daily lives. This scenario raises concerns about the slippery slope of AI usage in education. There's a risk that students might progress from seeking AI assistance to relying on AI to generate entire papers and complete assignments. Furthermore, this behavior could potentially carry over into their professional lives, with some fearing that these future academicians might use AI to produce fraudulent research papers, and furfure artists/photographers might overly rely on AI and lose mastery of basic skills. So, are we opening a Pandora box? We need research on this! Links: https://lnkd.in/eHwnc45A https://lnkd.in/eEFBvdvT

DSML trend: Google pulls AI ad after backlash from critics Recently Google's Olympics-themed advertisement for its Gemini AI product ignited controversy. The ad portrayed a young female runner whose father uses Gemini AI to help her write a letter to her idol, American track star Sydney McLaughlin-Levrone. The father's prompt to the AI was: "Help my daughter write a letter telling Sydney McLaughlin-Levrone how inspiring she is and be sure to mention that my daughter plans on breaking her world record ... one day (She says sorry, not sorry" This commercial faced significant backlash, with critics arguing that excessive use of generative AI tools could deprive children of valuable learning experiences. Many questioned why the child didn't write the letter herself or with her father's guidance. At the end Google decided to end the ad. That’s my take on it: “Once the genie is out of the bottle, you can't put it back in.” AI is here to stay. AI has become an integral part of our daily lives. This scenario raises concerns about the slippery slope of AI usage in education. There's a risk that students might progress from seeking AI assistance to relying on AI to generate entire papers and complete assignments. Furthermore, this behavior could potentially carry over into their professional lives, with some fearing that these future academicians might use AI to produce fraudulent research papers, and furfure artists/photographers might overly rely on AI and lose mastery of basic skills. So, are we opening a Pandora box? We need research on this! Links: https://lnkd.in/e9ZPyrYC https://lnkd.in/e7Wq8jGh

Oof. Show me how AI can do my taxes and laundry, so I can take the time to write my own damn letters. Show me how AI can help non-verbal kids get their thoughts heard. Show me how AI can help me find the best Getty b-roll for this spot, so I can focus on the edit. Do not try to sell me on all the ways AI can - and will - replace humans.

We have been so focused on #GenZ, who are #GenAlpha or #GenAI, they grew up in the world of AI, how do we engage them… see below article. I would love to be there to listen to Gen Z contemplating how to engage Gen Alpha at work, the days are coming soon enough. Are you ready for Gen Alpha?

Can we utilize AI to come up with ideas to clean the environment, cure cancer, prevent wildfires but not use it to write a "personal" letter to a little girl's hero? I don't know about you, but I've written letters to friends, often around milestone birthdays and I've received letters from friends, family etc.. and they are cherished and held onto for years, because someone took the time out of their day to write something so personal and specific to you. I would never want it written by AI. AI for work emails, newsletters, instruction manuals etc...sure, but not in this scenario. I know how many people need to sign off on ad from the time it's conceived to the time it airs. How did Google get this so wrong? #google #creative #advertising #AI #dearsydney #digitalmarketing

The “meet cute” between Gen Alpha and Gen AI will disrupt how we work, learn and collaborate. Our very own Marisa Lalli, EVP, Consumer, and Jocelyn Jackson, VP, Creative Strategy, recently hosted a roundtable discussion at the PRWeek #AIDeciphered conference to speak about “Alpha Intelligence: How the Next Generation of Consumers is Growing Up in an AI World.” Check out some of the highlights here: https://bit.ly/4eXU30t

Nothing can replace human intuition, creativity and experience when it comes to media planning - not even AI. Read more of our thoughts on Campaign UK.

Five Ways AI is Transforming Media Monitoring in 2024

Unpacking the digital landscape: Will X face Brazil's ban? Discover how Meta’s AI integration is reshaping the game and Threads is surging with user growth. #DigitalLandscape #MetaAI #ThreadsGrowth #XBan #SocialMediaTrends #TechNews

Check out the preview to my feature article coming out on November 11th in Radio Ink Magazine, where I interview a variety of media industry leaders on the role of AI in Radio and Media. Looking forward to this journey on #AI with Radio Ink publications!