SEO: Keyword Strategy
With Matt Bailey
Liked by 94 users
Duration: 1h 26m
Skill level: Beginner
Released: 10/28/2024
Course details
Knowing how to search and how to be found is essential for any business. In this course, SEO expert and marketing consultant Matt Bailey presents clear insights and practical tips that will help you develop a solid SEO keyword strategy. Matt shows you how to start keyword research, including researching the SERPs and learning to use SEO keyword tools. He steps you through how to analyze keyword patterns and map keywords to the customer lifecycle. Matt also explains how to use keywords to optimize your website, launch your content marketing and enhance paid search. After taking this course, you'll be ready to create and study your own keyword list. You'll understand how to identify patterns and screen out the wrong keyword terms. You'll also be ready to assess a searcher's intent from keywords searches and apply tools to see trends and develop analytics.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Meet the instructor
Learner reviews
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James Paul
James Paul
Available Premium Ghostwriter, Editor & Resumé Expert @jpwritely | Content Management | That Second Set of Eyes That You Need
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Nihal Mohamed Ali
Nihal Mohamed Ali
Product Marketing Manager at Syncfusion | Growth Hacking | Data Analyst | BI Tools | Digital Marketing | Performance Marketing | Ads | SaaS | B2B |…
Contents
What’s included
- Practice while you learn 1 exercise file
- Test your knowledge 5 quizzes
- Learn on the go Access on tablet and phone
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