Strella

🚀 So excited to announce our biggest feature update yet at Strella!! Faster insights, smarter search, and instant shareable clips…all easily customizable by you! Here’s what’s new: 1️⃣ Revamped Sessions: AI-Generated Notes & Instant Clips (0:01-0:16) No more scrubbing through calls! Get AI-summarized notes for each session and instantly share key clips with your team. You can also edit these notes as well, or make your own notes! 2️⃣ Explorer: Chat with your project (0:19-1:04) Think ChatGPT, but if it could generate videos for you instantly. Generate a text and video summary by simply asking a question. Chat with your project, unlock segmentation by filtering across different participants or segments, and search across multiple projects to go deeper. 🔍 3️⃣ Analysis: View Sentiment and Themes by Question (1:05-1:29) See sentiment scores per question, identify key themes, and track how often topics are mentioned on a more granular level. 4️⃣ Insights: More focused across your entire project, and customizable (1:30-1:55) Move faster from insight to action. We now extract the most important findings based on your research objectives, giving you a clean, high-level view of your project findings. 🧠 Learn more on our blog here: https://hubs.la/Q03cNngf0 Or sign up for demo to get started and try these new features out for yourself! https://hubs.la/Q03cNmtM0

When Adam Root, Chief Product Officer at Root Ventures, set out to understand how brides-to-be choose wedding venues, he wanted to uncover not just broad trends, but the deeper "why" behind their decisions. He decided to compare two research approaches head-to-head: traditional, manual analysis vs. AI-powered insights with Strella. Through this test, Adam realized the best UX research isn't AI vs. humans - it's AI + humans... in 1/10th of the time. 🔗 To learn more about his research and the results, take a look at our newest post here: https://hubs.la/Q03c3YW20

I recently shared how we used Strella to uncover brutally honest feedback on our website in 24 hours, and the kind email I received after. One month later, it's amazing to see the real, measurable, impact this exercise had. From this test, we saw: ✔️ 30% increase in time spent per user on our site ✔️ 2x increase in overall sign-ups This was all driven by real, candid user insights. If you want to see some of the real participant feedback yourself and learn more, I wrote a short article about it here! https://lnkd.in/eM66qeJj

It's not every day we get to sit down with MeUndies and Respondent and talk AI-moderated interviews + underwear! But if you missed the session, I have good news: You can: 📊 Read the case study to learn how MeUndies used AI-moderated interviews to shape its new cotton underwear line, delivering insights 9x faster & at 30% the cost: https://hubs.la/Q03bfcgf0 🗣️ Hear firsthand what participants really think of AI-moderated interviews: https://hubs.la/Q03bf9_-0 📺 Watch the full webinar recording here (shoutout to our awesome panelists Rachel G., Casey Greulich and Kendall Young): https://hubs.la/Q03bfgrq0

Thank you Future Back Ventures by Bain & Company or the feature! Bain is truly in our DNA—Strella was born from Co-Founders Lydia Hylton's experience running customer research at Bain & Company, paired with Priya Krishnan's expertise in UX Research and Product. Plus, nearly one-third of our small but mighty team proudly hails from Bain! In the spirit of 'A Bainie Never Lets A Bainie Fail' (#ABNLABF), we’re excited to offer a discount to all Bainies looking to supercharge their customer research with Strella! Send us a message here or email us at hello@strella.io and mention 'BAIN' ✨

We’re thrilled to welcome Monique Riendeau to the Strella team! 🤗 Monique joins us from Bain & Company as a 6-month Growth Extern, and we couldn’t be more excited to have her on board! When she’s not wow-ing Bain clients and Strella customers, you’ll find Monique at a spin class, spending time with friends, hiking, traveling, or—during her time with us—exploring NYC! Welcome to Strella, Monique! 🖤

Want to know what your customers really think? Creating a convenient, judgment-free, and enjoyable experience—where participants feel confident sharing their honest & authentic thoughts—is key to unlocking quality insights. AI-moderated interviews can do just that. In this webinar, we’ll explore what AI moderation truly entails and deep dive into a MeUndies case study to showcase the benefits it unlocks for both researchers and your participants Event Details: 📅 When: Monday, March 10th at 2:30pm-3:30pm ET / 11:30am-12:30pm PT 🎤 Featuring: MeUndies Consumer Insights Team (Casey Greulich and Kendall Young), Respondent (Rachel G.) and Strella (Kelsey Brennan) ✅ RSVP Here: https://lnkd.in/gKkiw8hr Here’s What’s On the Agenda: ✨ A crash course on AI-moderated interviews and when to use them (including exclusive Strella access for all webinar attendees!) ✨ Benefits of AI moderation, highlighted through a case study from the consumer insights team at MeUndies ✨ Why participants love AI-moderated interviews—hear it first hand from Respondent participants who have participated in Strella AI-moderated interviews ✨ Live Q&A (ask us anything) We hope to see you there!

Want to know what your customers really think? Creating a convenient, judgment-free, and enjoyable experience—where participants feel confident sharing their honest & authentic thoughts—is key to unlocking quality insights. AI-moderated interviews can do just that. In this webinar, we’ll explore what AI moderation truly entails and deep dive into a MeUndies case study to showcase the benefits it unlocks for both researchers and your participants Event Details: 📅 When: Monday, March 10th at 2:30pm-3:30pm ET / 11:30am-12:30pm PT 🎤 Featuring: MeUndies Consumer Insights Team (Casey Greulich and Kendall Young), Respondent (Rachel G.) and Strella (Kelsey Brennan) ✅ RSVP Here: https://lnkd.in/gKkiw8hr Here’s What’s On the Agenda: ✨ A crash course on AI-moderated interviews and when to use them (including exclusive Strella access for all webinar attendees!) ✨ Benefits of AI moderation, highlighted through a case study from the consumer insights team at MeUndies ✨ Why participants love AI-moderated interviews—hear it first hand from Respondent participants who have participated in Strella AI-moderated interviews ✨ Live Q&A (ask us anything) We hope to see you there!

It’s been great working with Cole Reinhardt and the Kampgrounds of America, Inc. team to streamline feedback collection & synthesis across their franchisee network. With over 500 campgrounds, gathering input from every location has traditionally been a challenge. Strella ensures every franchisee has a voice, empowering KOA to make faster, smarter decisions—a true win-win for all!

Want to know what your customers really think? Creating a convenient, judgment-free, and enjoyable experience—where participants feel confident sharing their honest & authentic thoughts—is key to unlocking quality insights. AI-moderated interviews can do just that. In this webinar, we’ll explore what AI moderation truly entails and deep dive into a MeUndies case study to showcase the benefits it unlocks for both researchers and your participants Event Details: 📅 When: Monday, March 10th at 2:30pm-3:30pm ET / 11:30am-12:30pm PT 🎤 Featuring: MeUndies Consumer Insights Team, Respondent and Strella ✅ RSVP Here: https://hubs.la/Q038Nkbd0 Here’s What’s On the Agenda: ✨ A crash course on AI-moderated interviews and when to use them (including exclusive Strella access for all webinar attendees!) ✨ Benefits of AI moderation, highlighted through a case study from the consumer insights team at MeUndies ✨ Why participants love AI-moderated interviews—hear it first hand from Respondent participants who have participated in Strella AI-moderated interviews ✨ Live Q&A (ask us anything) We hope to see you there! Casey Greulich Kendall Young Jack Pratten Alan Wanders Gerome Dela Cerna Priya Krishnan Lydia Hylton Kelsey (Young) Brennan Rachel G.