Is your institution built to last? 📊 MDRG’s 2025 Education Trends Report reveals the data-driven insights you need to refine your marketing strategies, elevate your reputation, and secure long-term financial success. 📚 Let’s work together to build a brighter future for higher education. Download the full report today! 🔍 https://hubs.la/Q038sRYP0 American Marketing Association #HigherEdMarketing #AMASymposium2025 #MarketingInnovation #MarketingStrategy
MDRG, Inc.
Market Research
New Orleans, Louisiana 2,748 followers
Our WHOLE MIND™ Approach to market research delivers insights to improve your business.
About us
MDRG is a small-by-design insights firm empowering strategically-minded professionals to impact brands through market research. Our proprietary Whole Mind TM approach integrates System 1 and System 2 tools to uncover the often subconscious emotions drive 95% of consumer behavior and decisions. Whether your team needs brand research, CX discovery, product development guidance, or advertising effectiveness testing, our team of analysts, ethnographers and brand strategists will design custom research to move your business forward.
- Website
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http://www.mdrginc.com
External link for MDRG, Inc.
- Industry
- Market Research
- Company size
- 11-50 employees
- Headquarters
- New Orleans, Louisiana
- Type
- Privately Held
- Founded
- 1994
- Specialties
- Advertising Tracking, Brand Research, Concept Testing, Communications Checks, Customer Experience, Brand Loyalty, Positioning, Ethnography, Online Metaphor Elicitation, Product Development Research, Message Testing, Consumer Packaged Goods, Beverage, Healthcare, and Pharmaceuticals
Locations
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Primary
Get directions
935 Gravier St
Suite 2160
New Orleans, Louisiana 70112, US
Employees at MDRG, Inc.
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Kristy Roldan
I get to tell brands what their customers think of them
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Sondra Brown
Founder + Leader @ MDRG || Using Whole Mind Market Research to Understand Consumers #WomanOwnedBusiness #marketresearch #consumer insights #hiring
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John Holmes
Market Research Aficionado | Insights Enthusiast | Passionate about Good Food and Naps
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Barbara Read
Research Consultant at Market Dynamics Research Group, Inc.
Updates
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Ready to uncover how social proof might be influencing your customers’ decisions? 👥 Contact MDRG today to discover how our behavioral science-informed approach can transform your market research and drive better business outcomes. 🔍 https://hubs.la/Q03dytv60
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Don't worry: we did the research for you. 🍻 ⬇️Download our full 2025 report on the top trends MDRG predicts will impact the beverage industry in 2025. Learn more: https://hubs.la/Q038pLT90
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Building a brand isn’t just about being recognized—it’s about creating lasting connections. How can MDRG’s Whole Brand Approach leverage insights from the Brand Asset Valuator and Aaker Model to guide your brand's journey from awareness to loyalty? 🔍 https://hubs.ly/Q034cFdF0 #BrandTracking #ConsumerInsights
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In an era defined by mindfulness, Gen Z is leading the charge towards healthier, more conscious living. This generation, born into a world of rapid technological advancements and social change, is reshaping the way we approach various aspects of life, including our drinking habits. 🍸The most obvious reflection of this is.... Mocktails! Read more on Gen Z's drinking habits and how they're shaping the industry https://hubs.la/Q038g8280 #beverage #alcohol #mocktails #macrotrends #marketresearch
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Is your institution built to last? 📊 MDRG’s 2025 Education Trends Report reveals the data-driven insights you need to refine your marketing strategies, elevate your reputation, and secure long-term financial success. 📚 Let’s work together to build a brighter future for higher education. Download the full report today! 🔍 https://hubs.la/Q038s-K90 American Marketing Association #HigherEdMarketing #AMASymposium2025 #MarketingInnovation #MarketingStrategy
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MDRG partners with clients and agencies to conduct advertising research across the campaign development process to ✨uncover key emotions and deep attitudes✨ related to advertising. Here's a few of our methods! Check out more here: https://hubs.la/Q02MW-VB0 #messagetesting #copytesting #marketresearch
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Don't worry: we did the research for you. 🍻 ⬇️Download our full 2025 report on the top trends MDRG predicts will impact the beverage industry in 2025. Learn more: https://hubs.la/Q038q3CN0
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"While soda consumption has broadly fallen over the past two decades in the U.S., prebiotic sodas, fueled by industry newcomers Poppi and Olipop, have won over health-conscious consumers over the past five years." The "Better for you" trend originating in the 2010s has given functional beverages enough power to attract the attention of industry giants--and keep it. https://hubs.la/Q03c9Bxd0
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☕ Forecasting 2025 Coffee Trends ☕ From bold sustainability initiatives to health-forward blends, the coffee industry is gearing up for an exciting year. See what trends are brewing in 2025. Read our blog: https://hubs.la/Q032Kj1q0 #Beverages #Sustainability #2025Trends